Resources

Here you’ll find practical frameworks, guides, and tools that help founders, executives, hiring managers, and cross-functional teams confidently evaluate design work, hire designers effectively, and collaborate with creative professionals in a more structured and objective way.

Rather than relying on personal preference or visual taste, these resources introduce clear methods for assessing design through business outcomes, user understanding, and strategic thinking.

Wink Strategic Designer Hiring Framework is a practical guide that helps non-design leaders confidently evaluate and hire designers based on business impact, strategic thinking, and collaboration skills and not personal taste. Designed for founders, executives, and hiring managers, this framework turns subjective design hiring into a clear, structured decision process.